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RIM Not Samsung Responsible For ‘Wake Up’ Protest At Apple Store (Video)

Wake UP

Last week we told you that Samsung had staged a protest outside an Apple Store in Australia, in some sort of viral marketing campaign, well it turns out that Samsung had nothing to do with it.

RIM was behind the wake up campaign, and they have confirmed to MacWorld that it was part of a campaign which will be revealed on the 7th of May, have a look what they had to say below and also the video which we showed you last week.

“We can confirm that the Australian ‘Wake Up’ campaign, which involves a series of experiential activities taking place across Sydney and Melbourne, was created by RIM Australia. A reveal will take place on May 7th that will aim to provoke conversation on what ‘being in business’ means to Australians.”

So it looks like this, shall we say interesting attempt at marketing was down to RIM, I wonder what they have planned next.

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Mutewatch now in production, set to silently manage your day by July (video)

We first caught wind of Mutewatch AB’s eponymous sort of anti-watch — a personal vibrating time management wristband, equipped with a hidden touch-activated LED display — when it became available for pre-order back in August. It seemed unique, but back then we had no idea of how it looked in action or when we might finally get one strapped onto our wrists. It’s a mystery no more, as the Swedish suite has just released a heavily stylized (and totally rendered) video showcasing the Mutewatch’s various touch-enabled functions. Also in tow, a press release announcing retail availability in July. Although our cellphones can do pretty much the same thing as this spendy $259 timepiece, we can’t hide our geeky (and guilty) lust for one. You can check out the video for yourself past the break, but be warned: a moderate case of GAS — Gadget Acquisition Syndrome — may occur after viewing.
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