Leica teases our wallets with $50,000 Edition Hermès M9-P, $1,000 scarf sold separately (Video)

If you’ve ever wondered if designer names alone can send a product’s price tag through the roof, this should suffice as confirmation. Hermès, the Parisian fashion giant best known for its prohibitively expensive wearable accessories, has teamed up with Leica for some creative marketing. Two special M9-P editions will be available — a total of 300 Edition Hermès digital rangefinders will ship beginning in June for $25,000, while 100 “very special” (even more exclusive) Edition Hermès – Série Limitée Jean-Louis Dumas models will be available in July for, ahem, $50,000 (that’s fifty thousand, in case you assumed it was a typo).